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How to drive traffic to your hospitality website

Posted by Adrian Johansen on Jan 3, 2022 12:45:00 PM

In today’s digital world, directing people to your hospitality website is like pushing party-goers to one club over another. The only way to get them there is by standing out from the competition and appealing to who they are. 

You must do the same thing to drive traffic to your hospitality website, stand out from the millions of other hospitality websites on the internet today and understand your target audience enough to interest them. 

There are so many ways to improve your website traffic that it can be overwhelming, confusing, and frightening to the point you don’t even proceed with the work. Luckily, guest blogger Adrian Johansen's got you covered with these six simple ways you can increase your website traffic to your hospitality business.

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Topics: Hospitality marketing, Hotels, Hospitality managers, Restaurants

Ideas for accommodating families with young children

Posted by Adrian Johansen on Dec 6, 2021 3:15:00 PM

While family vacations can be fun, every parent knows that traveling with children isn’t always easy. It can add a lot of stress, take longer to get around, and a lot of effort to keep kids from getting bored. 

If you want to become a top-tier choice for parents, it’s important to consider how your hotel can accommodate families. What are some child-friendly activities and amenities you can offer that would make their lives easier during their travels? 

One of the great things about offering child-friendly amenities is that once families know that their children enjoy staying at your establishment, they’re more likely to come back and be loyal guests. 

The best part about setting this all up? You can have a lot of fun doing it. With that in mind, let’s look at some ideas from our guest blogger Adrian Johansen for accommodating families with young children, so you can start marketing to a new target audience.

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Topics: Health and wellbeing, Hotels, Hospitality managers, Restaurants, Travel & tourism

All you need to know about hotel customer loyalty

Posted by Carl Fisher on Nov 22, 2021 4:15:00 PM

I loved going to McDonald’s when I was little. The thing I loved the most was their happy meal – no other place offered to give me a present along with food. At some point, my parents could not get me to eat anything other than burgers and fries. 

Do you see where I’m going with this? Loyalty is a powerful tool in every business area.

But, let me tell you more about why you should pay more attention to customer loyalty.

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Topics: Hospitality marketing, Restaurants

3 tips to keep hospitality employees motivated during stressful times

Posted by Adrian Johansen on Nov 1, 2021 4:00:00 PM

It’s not uncommon for hospitality employees to experience times of stress, especially during busy seasons. But, the COVID-19 pandemic wreaked havoc on the industry, and the virus hasn’t subsided the way many people expected and hoped for at this point. 

On top of that, the holiday season is just around the corner. Though the pandemic is still lingering, many people want to get out and return to a sense of normalcy, so more people might be traveling over the holidays. 

So, what can you do to keep your employees motivated during stressful times? 

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Topics: Health and wellbeing, Hotels, Hospitality managers, Restaurants

Avoiding costly mistakes when opening a new hotel restaurant: Used Vs. new commercial equipment

Posted by Damon Shruaner on Oct 18, 2021 4:00:00 PM

Failure at a new food business, no matter how small, can be heartbreaking. The causes of failure can be multiple or a single significant problem, but it is crucial to understand why a particular restaurant fails.

Guest blogger Damon Shruaner discusses why certain logistics have been accurately pinned down to help new hotel restaurants succeed.

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Topics: Hotels, Hospitality managers, Restaurants, Bars