Now more than ever, branching out to find creative ways to promote your business and brand is absolutely essential. The events of this year have proven that “traditional” (in other words, non-digital) marketing can’t give you the same edge and reach that social media can. Partnering with influencers is a great way to leverage yourself into more exposure and boost your revenue. 

In today’s blog post, marketing consultant Shane Barker walks us through the ins and outs of influencer marketing.

In the past, large hotels had a much easier time using management and data collection tools than smaller hotels. But this type of software is incredibly helpful for venues with a smaller staff. Luckily, as technology advances, there are more and more options for small hotels who don’t necessarily have the infrastructure to put massive software systems into place.

In today’s blog post, guest blogger James Dorian gives us his top 10 list of hotel management apps to help your small venue get big results. 

Choosing coffee beans is about more than just picking something that tastes good. In fact, there’s a lot more to coffee beans than you might think. Making an informed choice, and being able to talk about those choices with your customers, is how you take your coffee to the next level and provide an awesome guest experience every day. 

To talk us through it, guest contributor Kate MacDonnell writes about the different factors that influence coffee bean taste, price, and sourcing, so you can make the best decision for your venue.

Hospitality is a great industry for a flexible lifestyle, but it can also be a place to develop an amazing, fulfilling career. All jobs have their ups and downs, but hospitality management is one of those jobs where you have a chance to make a difference to someone’s life in a real, meaningful way.

So if you’re working in hospitality and wondering how you can take the next step for your career, we’re here to guide you through your options. Guest contributor Kacey Bradley joins Typsy Blog with these awesome tips for kicking your hospitality career into high gear.