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Emma Worden

Recent Posts

6 hospitality tips to boost employee happiness

Posted by Emma Worden on Mar 30, 2021 11:00:00 AM

This year has been one challenge after another for hospitality businesses. The pandemic alone has cost people their job, security, and their overall professional satisfaction, so it’s natural to see business leaders blaming the crisis for the lack of employee morale. 

However, a persisting state of feeling unmotivated and unhappy is not uncommon among hospitality workers. In businesses where there isn’t a well-defined culture, no significant benefits to speak of, or educational programs for employees, staff members can feel less than eager to get up on Mondays and head to work.

In addition to investing in employee engagement opportunities, team-building sessions, and creative communication options, business owners in hospitality need to think of the big picture too: are your employees genuinely happy? 

In today’s blog post, Emma Worden shares with you some insightful hospitality tips to keep your staff happy and motivated. 

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Topics: Hospitality operations, Hospitality insights, Hospitality managers

How to grow your online presence

Posted by Emma Worden on Jan 12, 2021 5:57:38 AM

The reputation of any brand including, restaurants, hotels, and cafes, heavily depends on customer perception. Their experience with your business will determine how they convey that experience to others, which translates to word-of-mouth marketing, the pillar of success in the world of hospitality. The more people talk about your brand from a perspective of trust, loyalty, and satisfaction, the more return traffic you’ll earn, and the more referral customers you’ll attract.

But beyond reviews and word-of-mouth marketing, does your hotel, café, restaurant, or spa center use social proof to grow your presence? Do you fully understand the impact of social proof today, and especially now during a pandemic? 

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Topics: Hospitality marketing, Hospitality managers, Hospitality staff