Running a local coffee shop doesn’t mean that you can only attract customers in your local area. With the rise of the internet, you can now market to an audience on a much larger scale and can easily grow your client base with the click of a button.
Why is this so important? Well, digital content rakes in conversion rates six times higher than any other marketing method. Using only a fraction of the traditional marketing budget, you can generate more fresh leads and earn new clients rather quickly.