--- title: From raw cakes to monster shakes – food trends we’ve loved recently description: Here are a few of the craziest food trends we've fallen for recently. 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TRY THE CALCULATOR](https://www.typsy.com/roi-calculator) - [Pricing](https://www.typsy.com/pricing) [SIGN UP](https://www.typsy.com/pricing) [BOOK A DEMO](https://www.typsy.com/contact/demo) [Help Center](https://intercom.help/typsy/en/)[Contact Us](https://www.typsy.com/contact) Hospitality trends # From raw cakes to monster shakes – food trends we’ve loved recently [Ivana Rnjak](https://blog.typsy.com/author/ivana-rnjak) Sep 4, 2016 --- Every year we see a wave of food trends come and go. It doesn’t seem so long ago that we were all lining up to buy specialty cupcakes. Then we were juicing every meal. Soon after bacon had its heyday, giving us the unexpected rise of bacon ice cream and bacon flavored vodka. More recently we’ve spent a bit of time indulging in everything that could be made from coconut and everything that could be infused with matcha. We ate burgers the size of our heads and sprinkled chia seeds on every snack. And businesses were quick to pick up on all these trends! ## ![Raw\_Cakes\_to\_Monster\_Shakes.png](https://blog.typsy.com/hs-fs/hubfs/Blog_Images/Raw_Cakes_to_Monster_Shakes.png?width=632&height=399&name=Raw_Cakes_to_Monster_Shakes.png) ## **The Biggest Food Trend in 2016** According to the most recent [Food Trend Report](https://think.storage.googleapis.com/docs/FoodTrends-2016.pdf) by Google, the biggest trend in 2016 is health! With longer life expectancy than previous generations and more information at our fingertips, we have become significantly more health conscious and food smart than our predecessors. Google reports that functional foods were the most prominent search this year, as we tried to figure out how to use all the ingredients that look after our insides. Turmeric, kefir, avocado oil and apple cider vinegar were among the top searches. All the major food trend predictions for 2016 point towards health. We have been focusing on avoiding sugar, following plant-based diets, and incorporating fermented foods, ancient grains, new cuts of meat and good dairy into our meals. We’ve also become mindful of eating foods that are locally sourced, non-GMO and minimally processed. This is a trend that our bodies will thank us for, and the food industry has been quick to catch on. We have witnessed a growing healthification of fast food, a move towards consumption of morally conscious foods, and a focus on sustainability and the reduction of food waste. ## **Crazy Food Trends We Have Known and Loved** But while health may be the fast growing trend this year, that doesn’t stop us from slipping every now and then. That’s what cheat days are for, after all! Notably though, not all food fads are of the indulgent kind and we have also embraced some trends that are kind to our insides. We had a look at some of the craziest food trends we’ve fallen for recently. Check them out below.  ### **Rainbow Foods** When nutritionists told us about ‘eating the rainbow’ we’re not sure that multi-color bagels and grilled cheese toasties were what they had in mind. But the aesthetic appeal of these foods has made them incredibly popular in every venue that sells them. **Places to check out:** [The Bagel Store](http://www.thebagelstoreonline.com/). [Kala Toast](http://kalatoast.com/). [Grill My Cheese](http://grillmycheese.co.uk/).    ### **A Different Kind of Latte** Lattes succumbed to the rainbow trend too, and not just in the food dye way. Cafes experimented with matcha, turmeric and beetroot lattes for their health benefits. Even Smurf lattes, made with blue algae, were a thing! **Places to check out: **[Matcha Mylk Bar](http://www.matchamylkbar.com/). [Modern Baker](http://www.modernbaker.com/). [Maurice Coffee & Knits](http://mauricecoffeeknits.com/). [Palm Vaults](https://www.instagram.com/palmvaults/). [Ruby Lane](http://rubylane.com.au/). ### **Monster / Freak Shakes** So on the one hand we decided to be healthier this year... and on the other, we really embraced these aptly named desserts! With so many possibilities for ingredients and toppings, different venues made all kinds of variations. **Places to check out: **[XS Espresso](http://www.xsespresso.com.au/). [Sugar Buns Bakery Cafe](https://www.instagram.com/sugarbunsbakerycafe/). [Naughty Boy](http://www.naughtyboycafe.com.au/).  ### **Challenge Burgers** We couldn’t contain our competitive side and were rushing out to burger joints to try all sorts of outrageous customizations. **Places to check out: **Anywhere that sells burgers. The rest is up to you!  ### **Smoothie Bowls** Blended up greens and acai bowls (alongside chia pudding, granola and cacao nibs for toppings; spirulina, chlorella, lucuma and maca powders for mixing – we learned a lot of new words this year) became staple foods in our attempts to eat clean. There has been a rise in cafes and restaurants that specialize in healthy foods to coincide with the wellness trend we are all getting behind.    **Places to check out: **[Green Cup](http://www.greencup.com.au/). [Serotonin Eatery](http://www.serotonindealer.com/). [Combi](http://wearecombi.com.au/). [Bare Naked Bowls](http://www.barenakedbowls.com.au/). [Ohana Acai Bar](http://ohanaacaibar.com.au/). ### **Raw Desserts** We figured out we didn’t have to sacrifice desserts to be healthy. We tried raw vegan versions of all our usual favorites instead! Cheesecake, chocolate, pie, caramel slice – still indulgent, but without the bad stuff! **Places to check out: **[Raw Trader](https://rawtrader.com.au/). [Pana Chocolate](http://www.panachocolate.com/home_variation_2?utm_expid=99757367-0.-DVWuHYdRJKni36HUciyfg.3&utm_referrer=http%3A%2F%2Fwww.panachocolate.com%2Fhome_variation_2%3Futm_source%3Dinstagram%26utm_medium%3Dsocial%26utm_campaign%3Dinstagram). [Nama](http://namafoods.com/). ### **Fancy Cakes and Dreamy Doughnuts** But we didn’t give up traditional desserts entirely. Cakes had a resurgence with a contemporary touch of excess and impeccable design. Drip cakes were the big hit. And our standard for what makes a good doughnut skyrocketed. We were eating artisanal chai infused, rose petal garnished, vegan and gluten free doughnuts like the chain giants never existed. **Places to check out: **[Short Stop](http://www.short-stop.com.au/). [Dough](http://www.doughdoughnuts.com/). [The Caker](http://www.thecaker.co.nz/). [Cakes By Cliff](http://www.cakesbycliff.com/). ### **Avocado is Forever** Apart from how crazy good it is, there is nothing crazy about avocado – but how hard we fell for it was. Smashed avocado is still everyone’s favorite brunch order and you’d be hard pressed to find a cafe that doesn’t have it on the menu. But we’ve also been coming up with creative new ways to uphold our avocado obsession. Avocado baked eggs, roses, smoothies, even using avocado as the ‘bun’ for the rest of your food! Oh and there are nearly 1000 tagged photos for ‘avocado tattoo’ on Instagram – avocado really is forever.  [Hospitality trends](https://blog.typsy.com/topic/hospitality-trends) ## Similar posts Hotels ### [The best whiskey websites and resources](https://blog.typsy.com/best-whiskey-websites-resources) Want to learn more about whiskey? We've put together an ultimate list of the best whiskey websites, with links for beginners and aficionados! Chloe Papas May 30, 2017 Hotels ### [Whiskey 101 – the basics](https://blog.typsy.com/whiskey-101-the-basics) What is whiskey, how is it made, what's up with malt and grain? Read on the between whiskey and whisky and bourbon and rye? Ivana Rnjak Dec 20, 2016 Restaurants & Bars ### [Whisky lovers unite at the Elysian Whisky Bar](https://blog.typsy.com/whisky-lovers-unite-elysian-whisky-bar) The Elysian Whisky Bar tell us what it takes to run a specialist bar and forge a path in the hospitality industry based on a passion for one beloved... Ivana Rnjak Feb 24, 2017 ### Get notified on new marketing insights Be the first to know about new B2B SaaS Marketing insights to build or refine your marketing function with the tools and knowledge of today’s industry. 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