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Jessica Thiefels

Recent Posts

5 ways to use offline marketing to drive online success

Posted by Jessica Thiefels on Jul 18, 2019 4:30:00 PM

In our digital world, offline marketing is still relevant, whether you’re sending out direct mail postcards or hosting an event. As Aurelie Lepley, with Adobe, says: “There’s a growing pushback to the world’s digital progression.” This means, many consumers are craving authentic, offline experiences.

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Topics: Marketing, Managers

How to ensure digital savvy travelers convert on your hotel website

Posted by Jessica Thiefels on Jun 7, 2019 4:00:00 PM

Travelers are becoming increasingly digital, using apps to book their stay, digital boarding passes to get on a plane, and social media to research potential locations. They have all the information they could want at their fingertips and more options than they can count when choosing a place to lay their tired body at the end of the day - from homestays and couch surfing to house rentals and hotel rooms.

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Topics: Marketing, Hotels