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7 hotel amenities which will attract and keep guests coming back

Posted by Risha Kamra on Aug 7, 2019 5:14:52 PM

Cleanliness and room quality are not the only factors that travelers consider when booking a hotel room. They look for extra amenities that can make their hotel stay much better. We've done some digging and found seven of the top amenities that your hotel can provide to make your guests’ stay more enjoyable and comfortable.

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Topics: Marketing, Hotels

How to market your hotel on Instagram

Posted by Jacob Wilson on Jul 31, 2019 5:00:00 PM

With millions of users and a tendency to grow even further, Instagram has earned the reputation of the most coveted social media network for brands to spend their time on, and rightfully so. Consider the fact that 80% of its users follow at least one business on the platform, and that it has a 2.2% engagement rate (which is massive compared to its other social siblings), and you’ll immediately understand its value. Now take into account the simple fact that travel has become somewhat of hype in the past several years.

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Topics: Marketing, Hotels

5 ways to use offline marketing to drive online success

Posted by Jessica Thiefels on Jul 18, 2019 4:30:00 PM

In our digital world, offline marketing is still relevant, whether you’re sending out direct mail postcards or hosting an event. As Aurelie Lepley, with Adobe, says: “There’s a growing pushback to the world’s digital progression.” This means, many consumers are craving authentic, offline experiences.

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Topics: Marketing, Managers

5 event branding moments hotels shouldn’t forget

Posted by Olivia Shainin on Jul 12, 2019 4:30:00 PM

In the race to bring the client’s vision to life, event managers often forget that conferences and meetings held at your venue can be a big branding opportunity. Before the event even commences, you have the opportunity to brand as not only the headquarters of service, but uniquely you in a sea of choices. 

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Topics: Marketing, Hotels, Managers

How to ensure digital savvy travelers convert on your hotel website

Posted by Jessica Thiefels on Jun 7, 2019 4:00:00 PM

Travelers are becoming increasingly digital, using apps to book their stay, digital boarding passes to get on a plane, and social media to research potential locations. They have all the information they could want at their fingertips and more options than they can count when choosing a place to lay their tired body at the end of the day - from homestays and couch surfing to house rentals and hotel rooms.

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Topics: Marketing, Hotels