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Exclusive live talk – Sam Mutimer from Thinktank Social

Posted by Emily Tatti on Jul 18, 2016 9:30:00 AM

In the lead-up to Typsy Live in Sydney this year, we're releasing every inspiring talk from our Melbourne event. Last week, we put the spotlight on Vinomofo co-founder Justin Dry. This week, we're diving into all things social media with Sam Mutimer

Sam Mutimer is the director of Thinktank Social, where she has orchestrated social media campaigns for brands like Samsung and McDonalds. You've also probably seen her on TV during social media stories on Channel 7, ABC and SBS. She's the go-to expert for commentary and advice (and once you see her talk, you'll understand why).

We checked in with Sam to see what she's been up to since last year. So grab a cup of coffee, settle in to watch her talk on social media for hospitality, and then read her tips for improving your performance.

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Categories: Social media, Hospitality interview, Live talk, Tips for marketers

9 cafes we're absolutely loving on Instagram

Posted by Emily Tatti on Jun 21, 2016 9:30:00 AM

It’s crazy how far Instagram stardom can take a little-known cafe. With the help of a talented food photographer, you can get thousands of foodies suddenly talking about your menu. 

Take one of the cafes on this list. The owner has stopped posting on weekends because it draws in too many people! That’s definitely not a bad problem to have.

If you’re looking to amp up your Instagram presence, we suggest following the cafes on this list. They'll inspire you to come up with your own beautiful content.

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Categories: Social media, Typsy list

27 restaurant experts you should follow on Twitter

Posted by Emily Tatti on May 17, 2016 9:30:00 AM

I'm a massive Twitter fan. It's not everyone's favorite social media network, but I love it because you can curate lists around topics you really care about. Then you just have to glance at your feed once or twice a day and you can quickly grasp what’s happening in an industry.

In the hospitality world, where everything moves at a manic pace, it's an incredibly convenient tool. But there are thousands of hospitality tweeters out there. Who are the best people to follow for amazing content?

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Categories: Social media, Typsy list

The 34 most useful hospitality websites to bookmark

Posted by Emily Tatti on Jan 5, 2016 8:30:00 AM

We want to help you start 2016 off with a bang. That’s why we’re sharing this totally comprehensive list of our favorite hospitality websites. 

To make it easier to browse, we’ve divided it into categories. So if you’re looking for advice on a particular topic (say you really want to kill it with your hotel emails this year), then you can just skip straight to the email section for a bunch of relevant links. We’ve also separated it into industries, so you can search for hotel-specific advice or restaurant-specific advice. 

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Categories: Social media, Typsy list, Tips for marketers, Tips for hoteliers, General marketing

How to boost your cafe's profile with an Instagram event

Posted by Tanya Timmers on Sep 2, 2015 4:00:00 PM

You've probably run events in your cafe before, and I'm sure by now you're on top of your social media marketing to get more people through the door. But have you ever thought about bringing the two together?

Events can be a great way to get some activity on social media, and Instagram is an excellent platform of choice.

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Categories: Social media, Tips for marketers

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