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How to do something different with your Australia Day event

Posted by Chloe Papas on Jan 19, 2017 9:05:00 AM

Australia Day is on the horizon, and it’s time to lock down what your venue is going to do for the big day. Just like New Year’s Eve and other major holidays, Australia Day is an ideal time to attract new customers to your venue and throw a party they’ll never forget!

Whether you keep it casual with first come first served, or set up a ticketed event, it’s important to push your plans out via social media in the weeks leading up to January 26. If you’re struggling with ideas, want to do something a little different, or haven’t even started making plans yet, don’t worry – we’ve saved some ideas for you!

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Categories: Tips for hospitality managers, General marketing, Tips for owners

7 awesome hospitality marketing campaigns of 2016

Posted by Jos Shimoga on Dec 19, 2016 8:30:00 AM

As the year draws to a close, we looked back at some hospitality businesses around the world that delivered unique and exciting marketing campaigns in 2016.

Use them for inspiration with your own business as you move into the New Year. And don't forget to let us know if there are any that we've missed!

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Categories: Typsy list, Tips for marketers, General marketing

Fun branded gifts that your cafe could hand out to customers

Posted by Ilona Wallace on Oct 25, 2016 7:15:00 AM

Merchandise and gifts are neat ways to spread awareness of your brand. You can leave them in a bowl at the counter for people to collect, or you can pop one on the bill tray with every purchase.

But how do you choose the best item for your cafe?

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Categories: General marketing, Tips for owners

Tips for getting your business in the Halloween spirit

Posted by Ivana Rnjak on Oct 24, 2016 9:01:00 AM

As the end of October nears so does everyone’s favorite spooky holiday - Halloween, celebrated on the 31st of October, the day before winter officially kicks off in the Northern Hemisphere.

Halloween as we know it today is a modern American holiday but it is fast spreading to the rest of the world. The excessive nature of Halloween celebrations makes it a perfect holiday to run a promotion around in a hospitality business. In the US, an estimated $6 billion are spent on celebrations, so it can be a very profitable day for business!

Below you’ll find some ideas to get you thinking about organizing your own Halloween promotion.

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Categories: Tips for hospitality managers, Tips for marketers, General marketing

Talking social media for small business with Nick Bowditch

Posted by Tanya Timmers on Sep 19, 2016 10:00:00 AM

In the spotlight on the blog today we have Nick Bowditch. Nick is the only person in the world who has worked in marketing for both Facebook and Twitter, and often speaks publicly about the importance of storytelling and how to build your brand on social media. 

We spoke to Nick Bowditch recently about his experiences at two of the biggest social platforms in the world, and he shared some tips on what hospitality small businesses should focus on on social. 

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Categories: Hospitality interview, General marketing

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