In addition to our courses, we also publish mentor sessions that take you backstage with industry leaders.
This week we are pleased to announce the release of Cameron McKenzie's mentor session - Four Pillars: Finding your craft and making it work
In this mentor session, Cameron talks about the hard work involved in crafting gin from scratch. Importantly, he adds it’s about finding your skill set in the industry and tapping into that—whether it’s marketing, understanding sensory gin properties such as flavors and aromas, or researching the process of distilling - knowing what you're good at, and not so good at, helps refine what your career focus should be.
At Four Pillars Gin, the focus was to create a quality Australian gin with a unique local flavor. But to do that, it’s about finding the right people with the right skills and letting them excel at what they do.
Four Pillars Gin started its journey in December 2013 and have since launched a handful of gin products. In 2015 and 2016, their product won the ‘Master’ medal at the Global Gin Masters in London. Currently they are venturing outside of gin to create non-gin products such as bitters, among other plans.
Learn more about what it takes to be a gin distiller and how Four Pillars Gin is successfully taking on the craft gin market.
Watch the mentor session
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