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Google My Business basics for your hospitality venue

Posted by Barbara Castiglia on Feb 19, 2018 9:22:56 AM

Are you wondering why you should look to Google as a business ally, when we all know about the Instagram influence and how food porn delights diners and drives sales? The two-fold answer is obvious: Google is the number one search engine, and Google My Business is free. (well, as of this writing it is)

We all know that diners search online before visiting a restaurant, if only to confirm the address or get the number to make a reservation. You should do all you can to make that process as easy as possible for your customers, which Google My Business does. Therefore, restaurant owners and operators of hospitality venues should embrace tapping into Google functionalities as a resource for their business.

But where do you start? Here’s how to manage your Google My Business profile.

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Categories: Social media, Tips for marketers

6 ways to be a better restaurant manager your staff will admire

Posted by Warner Siebert on Feb 16, 2018 8:08:00 AM

Your staff’s job satisfaction directly contributes to the quality of service customers receive. But by nature, restaurant work is an intense, often grueling trade that requires enormous physical labor, almost superhuman speed and extreme mental fortitude. And that can do a number on staff morale. F&B employees experience elevated levels of burnout, and turnover rates are high compared to other industries.

However, unlike the managers in those other fields, you probably don’t have a HR team or manager to fall back on when employee satisfaction plummets. In fact, you’re probably just as overworked as the rest of your staff, especially if you’re struggling to pull a flailing business out of the red.

The big question, then, is: How do you become a confident restaurant manager and leader, that can get staff raring to go, and be respected by your team?

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Categories: Tips for hospitality managers, Tips for owners

How to maintain healthy relationships when you work crazy hours

Posted by Chloe Papas on Feb 14, 2018 8:11:00 AM

A career in hospitality is rewarding in many different ways; it’s a dynamic industry, with the flexibility to move anywhere in the world, advance quickly and meet new people every day. But, a life of working in hospitality can have an effect on other areas of your life: namely, relationships.

Whether it’s friendships, romantic partners, or making sure you catch up with your mom once a week, finding the time and energy to maintain relationships out of work can be tough.

We have put together a list of health and wellbeing tips to remember when it all seems too difficult to juggle.

 

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Categories: Tips for front of house, Tips for back of house, Wellbeing for hospitality

An introduction to German beers

Posted by Ivana Rnjak on Feb 12, 2018 9:15:24 AM

While much has changed throughout humanity’s long history, one thing has remained the same for millennia: our love of beer. Humans have been brewing beer longer than we’ve been baking bread!

Beer is thought to have originated in Ancient Sumer and most likely reached Europe sometime late in the Bronze Age, with brewing beginning in Germany. It’s no surprise that Germans were probably the first to brew in Europe, given the prominence of beer in German culture.

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Categories: Tips for front of house, Tips for bartenders

Should you study hospitality at university? - tips from an Oxford Brookes University alumni

Posted by Andrea Aguilar on Feb 7, 2018 8:28:00 AM

Many of us have friends who are studying to be doctors, lawyers, marketers, or what’s considered ‘respectable’ jobs. Although the hospitality industry doesn’t always require formal studies to land a job, there are many universities out there who offer programs in Hospitality Management.

If hospitality is something that you enjoy and are passionate about, it should be what motivates you to pursue and study it. The question then becomes, “Should you study hospitality management at university?” The short answer is yes! However there are some questions you should ask yourself first.

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Categories: Hospitality career advice, Hospitality schools

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